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Grossman Marketing Group, a fourth-generation family business, is a full-service provider of integrated marketing communications services and products within the Harvard community. It was this successful evolution of MassEnvelopePlus that motivated us to change our name to Grossman Marketing Group on June 5, 2006. Our tag line, Creative Strategies, Innovative Products, Reliable Execution, summarizes our values and priorities and represents our unshakeable belief that innovation and cost-effective problem solving built on an increasingly sophisticated technology platform are the deliverables that our customers, both at Harvard and beyond, expect and demand.
Our Primary Business Lines include:
- Strategic Marketing Services
- Promotional Products (gifts, awards, apparel)
- Commercial and Digital Printing
- Envelopes and Direct Marketing Materials
- Graphic Design
- Signage and Banners
- Mailing Services
- Technology Solutions
- Inventory Management, Warehousing and Distribution
We continue to work with numerous using departments at Harvard to find ways in which we can implement cooperative contracting which, we are convinced, can create meaningful savings for Harvard, particularly by enabling smaller users to "piggyback" onto larger volume purchases by the flagship schools or departments.
One of the most sophisticated, pioneering initiatives which we have begun to implement in 2006 as a result of our strategic partnership with Mindshare Interactive will enable our customers including certain appropriate Harvard schools or departments to create on-line stores or national fulfillment centers to enable Harvard to communicate more effectively (including personalized or logoed products) with its alumni, reunion classes, Harvard employees and other key constituencies. The technology which Mindshare and Grossman Marketing Group are co-marketing will also permit on-line ordering, credit card purchases to streamline payments, and include other key features.
In addition, a number of our strategic print partners have converted to 280 line screen technology during the past two years, steps that have improved the quality of our six color print product without any increased costs to our customers. Finally, we have increasingly partnered with a smaller format print partner who has been particularly aggressive at adding new equipment that is extraordinarily price competitive on short run work that is too large for digital equipment. This includes invite packages, small brochures and other work on which we are regularly 10-20% less expensive than our competition. Because of this partnership and the prepress capabilities to back it up, we believe we can be particularly helpful to departments or schools that want to work with us on complex, multi-disciplinary projects.
For additional information on pricing and products or to place an order please contact:
Sheila Ryder Account Executive
30 Cobble Hill Road Somerville, MA 02143
Direct: 617.591.2942 Cell: 617.799.3425 Fax: 617.623.8058
Email: sryder@grossmanmarketing.com
Web: www.grossmanmarketing.com
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